$344,653.48 in 2025...
$32,040.25 in 77 minutes in 2026...
$55,286 in our highest month 2026...
These numbers are real and not from luck....
These numbers are from selling wigs.
Not behind the chair.
Not doing everything myself.
Not relying on chaos.
Just systems, structure, positioning, and a brand that sells.
Now imagine what your business could look like if it was built the right way.
I know what it feels like to be talented, overworked, and still trying to figure out how to turn that talent into a real business.
I was the one doing everything.
Trying to grow.
Trying to make more.
Trying to understand how to build something that actually paid me like an owner.
TWR was created for the woman who is ready to stop guessing and start building a luxury brand with real structure, real sales strategy, and real support.
You Belong at The Wig Retreat If…
You want to build a luxury wig brand
You’re tired of inconsistency in sales
You know your work is good, but your business needs structure
You want to make money without doing everything alone
You’re ready to move like a CEO
This is NOT for you if...
You only want to casually learn wig making
You’re not ready to invest in your growth
You want to “wait and see”
You’re looking for motivation without execution
You’re not ready to build a real business
What happens inside TWR...
Over 3 days, we focus on building the skill, structure, and sales strategy behind a real wig business.
You'll Master...
Day 1: REFINE THE FOUNDATION
Wig Construction + Business Structure
Perfect your construction techniques while taking a deeper look at how your business operates. Identify gaps in your pricing, processes, and overall structure that may be limiting your growth.
Day 2: PERFECT THE PRODUCT
Advanced Coloring, Cutting + Brand Positioning
Refine your coloring and precision-cutting techniques while learning how to position your products, identify your ideal customer, and build a brand that attracts the right buyers.
Day 3: BUILD BEYOND YOURSELF
Styling, Content + Business Growth
Master polished styling and intentional content creation while exploring sales strategies, operational systems, hiring, and delegation. Learn what it takes to grow a business that doesn't depend entirely on you.
WHAT YOU WALK AWAY WITH:
• 3-day in-person immersive experience
• Direct access to Ty Rochelle
• 3 completed wigs
• Refined Technical Skills — Stronger construction, coloring, cutting, and finishing techniques.
• Business audit and luxury brand feedback
• A Stronger Business Foundation — Clarity around your pricing, positioning, operations, and customer experience.
• A Content + Sales Strategy — A practical approach to marketing your products and converting interest into orders
• A Better Understanding of Scaling — Insight into systems, delegation, hiring, and building a team.
• 6 Weeks of Private Mentorship — Continued 1:1 guidance, implementation, and accountability.
• A 90-Day Business Growth Plan — A clear roadmap for your next stage of business.
This isn’t just an expense.
It’s an investment in how you sell.
With the support, structure, and post-retreat guidance included, this experience can help position you to make back a portion of your investment quickly.
For the right person, that can mean putting up to $2,500+ back in your pocket after applying what you learn.
The Mentorship Experience
This is where the real work begins.
Your experience doesn't end when the retreat does.
Following the retreat, you'll enter 6 weeks of private 1:1 mentorship designed specifically for seasoned wig professionals who have already mastered their craft but need the structure, strategy, and guidance to grow their business.
Personalized strategy. Weekly accountability. Hands-on implementation.
We're going beyond making wigs and getting orders. We're focusing on building a company that can operate, generate consistent revenue, and eventually grow beyond you.
Business strategy. Marketing. Pricing. Systems. Operations. Scaling.
Real conversations about your business. Personalized guidance. Weekly accountability. Hands-on implementation.
Not another class teaching you what you already know. Six weeks dedicated to building what comes next.
And yes — you’ll have access to Ty Rochelle.
Not from a distance.
Not just in passing.
Not through a random live stream.
You’ll be in the room, learning directly, asking real questions, and getting honest feedback on your business.
Once your deposit is submitted, Ty Rochelle will personally reach out so she can get to know who’s joining us.
Limited Seats.
One Life-Changing Weekend.
We’re keeping this experience small so you get the most out of every moment. Once they’re gone, they’re gone. No extra spots. No oversized room.
Dates + Location:
Atlanta - TR Headquarters Experience |
April 23rd - 25th
Baton Rouge- Retreat Experience |
April 30th - May 2nd
Houston - Retreat Experience |
May 7th - 9th
If accepted, you’ll be redirected to secure your seat.
There are LIMITED EARLYBIRD seats available per city.
Spots are being filled in real time.
Your seat is not secured until your deposit is submitted.
Atlanta | Beginners 1 early bird seat remaining
Atlanta | Pro 2 early bird seats remaining
Baton Rouge | Pro 2 early bird seats remaining
Houston | Pro 1 early bird seat remaining
Full Investment:$6250
Early Bird Special :
$5500
Deposit to secure your seat: $800
EARLY BIRD Deposit: $500
Early bird signup ends Oct. 3st
Your payment includes the full 3-day Wig Retreat experience, lodging for the duration of the retreat, and daily meals.
Payment plans available for deposit. Weekly, monthly or split payment plans available for the remaining balance.
Your application does not secure your seat. If accepted, deposit must be submitted to lock in your spot.
Meet your Instructor
I’m Ty Rochelle — retired stylist, luxury wig maker, and dedicated educator.
After years behind the chair, I knew burnout wasn’t the legacy I wanted. I built my own million dollar wig business from the ground up—no investors, no shortcuts—just vision, consistency, and execution. That decision changed my life and gave me the freedom I once thought wasn’t possible.
Now, I’ve taken everything I’ve learned and created a proven blueprint that helps other stylists step out of exhaustion and into ownership. My focus is on clean construction, precision finishing, and content that actually converts—because talent alone isn’t enough to build a profitable brand.
Over the years, I’ve helped over 250+ stylists and creators transform their skills into businesses that support their lifestyle and future. And I’m committed to showing you how to do the same.
When you train with me, you won’t just watch—you’ll do. You’ll master the exact process I use in my own brand and leave class confident, equipped, and ready to execute.
- TESTIMONIALS -
Inside The 3 Days
(What You’re Actually Doing + Using)
This is not a sit-down class.
This is hands-on, detailed, and intentional.
You’re not watching me work…
You’re working — with me guiding you every step of the way.
You'll Master...
Day 1: The Foundation
• Wig making done the right way
• Business audit and brand review
• Identify what’s slowing your growth
• Build a stronger foundation for scale
Day 2: The Transformation
• Color techniques that actually sell
• Luxury positioning and pricing
• Mindset shift session with Ty Rochelle
• Learning how to stop looking “regular”
Day 3: Execution + Sales
• Customizing, cutting + styling
• Creating a finished product that commands more
• Sales strategy and next-step planning
• Preparing to move differently after the retreat
WHAT YOU WALK AWAY WITH:
• 3-day in-person immersive experience
• Direct access to Ty Rochelle
• 3 completed wigs
• Goodie bag
• Tools and materials supplied
• Hands-on wig construction training
• Color, customization, cutting, and styling guidance
• Business audit and luxury brand feedback
• Founders Dinner
• Post-retreat access to Ty + team for website and brand support
This is not where the help ends. After the retreat, you’ll stay in touch with me and my team for support with your website, structure, and next steps so you can start selling the right way.
Detailed daily breakdown below.
STILL HAVE QUESTIONS?
Contact: support@TyRochelleCollection.com
Text: RETREAT to (225)259-0364
Follow: @ty.rochelle_hair
You can keep watching.
Or you can apply.
The women who get results from rooms like this don’t wait forever.
They move.
I’ll see you in the room.
– Ty Rochelle
The Vibe
..... is Everything
This isn’t your average class—it’s a 3-Day elevation. Think girly getaway energy meets business-building brilliance. Capture content, connect with other beauty bosses, and treat yourself to a weekend that feels like luxury and legacy in one.
